崗位職責:
1. 負責大學中英文新聞報道、采訪,撰寫各類宣傳文案;
2. 負責大學網站、社交媒體、宣傳冊等平臺的內容創作及運營維護;
3. 負責日常與外部媒體聯絡,拓展并維護媒體關系,組織新聞發布會、媒體開放日等活動;
4. 負責大學全媒體渠道宣傳活動的策劃與執行,并對活動目標、數據、效果等復盤,挖掘和分析用戶行為習慣,持續提升交互質量;
5. 協助大學宣傳視頻的創意策劃與拍攝剪輯;
6. 完成領導交代的其他工作。
1. Report university news, conduct interviews, and write promotional content in both Chinese and English.
2. Ensure timely updates of the university's website, social media, brochures, and other platforms.
3. Manage and enhance relations with external media outlets, including organizing press conferences and media days.
4. Plan and execute promotional campaigns across all university media channels, analyzing outcomes and user engagement to boost interaction quality.
5. Support the production of university promotional videos.
6. Complete other tasks assigned by the supervisor.
任職要求:
1. 學歷要求:碩士(優秀者可放寬至本科)
2. 專業要求:新聞、傳媒或市場營銷等相關專業
3. 工作技能:
(1)具有扎實的中英文寫作功底,表達清晰,文筆流暢;
(2)熟悉官網、微信公眾號、抖音、視頻號、小紅書等運營生態,熟練使用微信公眾號排版編輯器;
(3)具備日常新聞(會務、活動、風景等)照片拍攝技能;
(4)能使用如PS、PR、剪映等設計與視頻剪輯軟件;
(5)能夠快速產出活動方案,并能夠推動活動落地執行,擅長數據分析和挖掘,通過活動數據復盤,不斷優化活動形式,提升活動效果;
(6)具有全局意識和較強的執行力,注重細節,有良好的溝通能力與團隊精神。
此崗位需要英文面試+筆試。請隨簡歷提供個人作品集(個人文章、新聞報道、新媒體作品等)。
1. Master's Degree is preferred (bachelor’s degree acceptable for outstanding candidates) in journalism, media, marketing, or related fields.
2. Strong writing abilities in both English and Chinese, with the capability to express ideas clearly and fluently.
3. Knowledgeable about social media operation.
4. Competency in capturing high-quality photographs for daily news.
5. Familiarity with design and video editing software such as Photoshop, Premiere Pro, and others for cutting and editing purposes.
6. Ability to quickly develop event programmes and effectively promote and implement activities on-site. Skilled in data analysis to continually refine event formats and enhance outcomes.
7. An open mindset with strong execution skills, meticulous attention to detail, excellent communication capabilities, and a team-oriented approach.
This position requires an English interview and a written test. Please provide a portfolio of your personal work (writings, social media post etc.) .